Improving your bottom line is only the beginning…The Atwood Group (TAG) will improve your club’s operating and marketing efficiencies to help you grow your business. Our goal is to support you to long-term success. Click here for a Free 30 Minute Consultation.
New Club Services
Atwood Consulting Group works with developers of new clubs ranging from small studios to large multipurpose facilities. Opening a new club can be a challenging experience even for business savvy people. ACG walks our clients through this process to sidestep some of the key mistakes that can result in business failure and bring the focus onto success factors. Our process involves proactive guidance, clients using ACG as a sounding board for key decisions, and ACG providing the necessary startup systems, planning, and needed deliverables to launch a new club successfully. The work we do with start-up entrepreneurs is engaging in the inspiration of the client’s dream while also providing the know how to make the dream become a profitable reality.
Club Network
The Atwood Group formed the TAG network of independent health clubs to provide purchasing power for participating clubs. This FREE Network also provides independent clubs some of the management and marketing advantages of the larger chains and franchises. In addition to saving money, network members can access critical information about overall club operations, financial management, and successful growth strategies; as well as connect with other health clubs to share experiences and insights. Network members can improve their sales, marketing and operations by participating in Network sponsored events and communications. The TAG Network brings a powerful team into the success equation for independent clubs.
Internet Marketing/Website Design
Health and Fitness Clubs are now in a new era of marketing with the internet as the dominant force. Most clubs are still missing the full opportunity to bring in new members and engage current members through the internet and their club websites. Money is being lost as a consequence. Atwood Consulting Group works to transform the way club businesses utilize their websites and other internet opportunities to grow their businesses and improve profits. In most markets clubs can win the internet war with minimal effort and investment; and independent health clubs, gyms, and fitness center can compete head to head with the bigger players on the internet. Mastering internet marketing strategies is now a primary determinant in the success or failure of a club.