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  • Home
  • Services
    • Starting a New Fitness Club
      • Business Plan Development
      • Feasibility Studies
      • Financial Modeling
      • Health Club Design & Build-Out
      • Health Club Operational Planning & Support
      • Pre-Launch Gym Marketing
      • Buying or Selling a Health Club or Athletic Club
    • Established Clubs
      • Grow Your Business
      • Increase New Memberships
      • Improve Member Retention
      • Boost Services Revenue
      • Implement Operational Efficiencies
      • Hire & Engage Top-Notch Talent
      • Create Change and Organizational Transformation
      • Management for your Gym
    • Non-Fitness Businesses
      • Golf Club Fitness Centers
      • Universities & colleges
      • Corporate health/Fitness
    • Additional Services
      • Expert witness & testimony
      • Public speaking
      • Skype roundtables for startups and management
  • Our Firm
    • Our team
    • Recent Projects
    • Testimonials
    • Press
    • Connect with us
  • Blog
    • For small and mid-size clubs
    • For large clubs and enterprises
  • Schedule Free Consultation
  • 508-654-6244

Operations

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By Atwood Consulting
In Operations
Posted March 2, 2020

Boosting Employee Motivation Lead to Fitness Club Success

Motivation. It is a key component of the fitness industry. Motivate prospects to join. Motivate members to attend classes, do personal training, and just reach their fitness goals. However, too [...]

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By Atwood Consulting
In Operations
Posted February 10, 2020

Keeping Members Happy is Key When Growing Your Fitness Business

Grow or die. It is true of people, plants, and businesses. The one thing every business owner wants to do is grow their business. It doesn’t matter if that business is a restaurant, retail store, [...]

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By Atwood Consulting
In Operations
Posted February 5, 2020

Health Club Performance Metrics by the Numbers

When a member joins your health club or training studio, they are often told how to set goals and measure for results. However, too often, small business owners don’t really know what to track to [...]

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 Private Equity in the Fitness Space
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By Kate Hoerner
In Business Planning, Operations, Strategy
Posted November 19, 2019

Private Equity in the Fitness Space

By Ziad Razzak   Power in Community Let’s face it, fitness is not going anywhere; it will constantly evolve and change, but ultimately, we all understand that it is a critical aspect in [...]

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By Atwood Consulting
In Operations
Posted May 13, 2016

When to change your health club business model

Since the beginning of the health club industry, owners have been in the membership business. Sure they may think they are in the fitness, wellness or even the weight-loss business, but if they [...]

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By Atwood Consulting
In Operations
Posted December 23, 2015

Ideas to improve member retention at your gym

So you’ve mastered the recruiting side of memberships – awesome! Now what? Make sure your members know that you are not only engaged with them and their progress, but that your gym is [...]

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By Atwood Consulting
In Operations
Posted November 18, 2015

Why health club owners should retain employee records

Recently a club owner found himself in the middle of litigation with a former employee looking to collect on unemployment insurance. The former employee made a compelling case, but the club owner [...]

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